GP Batteries
Background
GP Batteries International collaborated with the Minions to launch an adorable limited edition collection. The collection includes a hand-held fan and alkaline batteries, providing must-have cute items for this season.
Period:
June 2021
Scope:
- PR planning and execution
- Editorial write up of bilingual release
- Media pitching
Result:
- Earned over 20 piece of media coverage from top tier media outlets, such as HK01, TOPick, Baby Kingdom, Ming Pao Power Up etc.
Caribou Travel
Background
旅遊科技平台Caribou Travel與電子商貿平台「鄰住買」，攜手推出低至7折預訂皇家加勒比國際遊輪旗下專為亞洲人而設的海洋光譜號，前往日本及越南的豪華郵輪之旅的限時優惠。
Period:
2024年5月
Scope:
- 公關策劃
- 新聞稿撰寫及發佈
- 媒體聯繫
Result:
- 獲得超過15間媒體報道，包括：am730、TOPick、Sina、Line Today 等
